๐Ÿ“š The UX Book Club | FoF x IxDF

Mar 24, 10:30โ€‰โ€“โ€‰11:30โ€ฏPM (UTC)

Dallas

Grab your favorite drink and join us for The UX Book Club! Current read: Ariculating Design Decisions by Tom Greever! Get a sneak peek of what we'll talk about below!๐Ÿ‘‡๐Ÿ‘‡

About this event

Grab your favorite drink and join us for The UX Book Club in partnership with IxDF Dallas! In our upcoming meeting, we'll dive into chapters 1 & 2 of Articulating Design Decisions by Tom Greever.

Donโ€™t worry if you haven't finished both chaptersโ€”come anyway! It's an excellent opportunity to learn and share experiences with our community!


Sneak Peek of This Week's Book Club Meeting

Chapter 1: Great Designers Are Great Communicators

  • Designers as Communicators: Greever argues that communication is just as important as design skills. Can you think of a situation where your ability (or inability) to communicate your design decisions impacted the outcome of a project? What could you have done differently?

  • The "Why" Behind Your Design: Greever emphasizes the importance of explaining the rationale behind your design choices. How do you typically explain the reasoning behind your designs, and how might you improve this process to better engage stakeholders?

  • The Power of Persuasion: This chapter discusses how the best ideas donโ€™t always win, but the most persuasive communicator often does. How do you balance staying true to your design vision with the need to persuade stakeholders to support it?

Chapter 2: Stakeholders Are People Too

  • Empathy and Understanding: Greever suggests that understanding stakeholdersโ€™ perspectives is crucial for effective communication. How can you actively listen to and engage with stakeholders to better understand their needs and concerns? Can you think of a past project where this approach might have improved the outcome?

  • Building Rapport: Greever mentions that building rapport with stakeholders helps to create trust. What are some practical ways you can build rapport with stakeholders in a project, especially when working with individuals from different backgrounds or departments?

  • Tailoring Communication: In this chapter, the author emphasizes tailoring your message to different stakeholders. How would you adjust your design rationale when presenting to a CEO versus a developer, and why is this differentiation important?

About The Book Club

Our book club is super casual and designed to provide a space to learn and share our experiences, ideas, and questions about the UX world! Join us even if you don't have a chance to read the chapters! The conversations are light yet insightful, and this book is a quick read!

Be sure to download Microsoft Teams to be able to participate fully!

We hope to see you there! ๐Ÿ“š

About The Book

  • Book: Articulating Design Decisions: Communicate with Stakeholders, Keep Your Sanity, and Deliver the Best User Experience (2nd edition) by Tom Greever
  • Synopsis: Articulating Design Decisions by Tom Greever teaches designers how to effectively communicate the reasoning behind their design choices to stakeholders, ensuring that their work is understood and supported. The book provides practical strategies for presenting designs, handling feedback, and building trust with non-designers, ultimately helping designers advocate for better user experiences.
  • Good Reads Review: https://www.goodreads.com/book/show/25520974-articulating-design-decisions 
  • Grab a copy here: https://amzn.to/3FdQTsN (affiliate link)

Hosts

  • Roxanne Paulson

    Friends of Figma Dallas

    Chapter Leader

  • Maribel Zapien

    Heritage Auctions

    Director of Design

Organizers

  • Roxanne Paulson

    Friends of Figma Dallas Leader

  • Aline Zuniga

    Co-Organizer

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