Designers need to understand and master the fundamental principles specific to the industry they find themselves in, in this context, fintech industry. This knowledge is crucial for creating effective design solutions that align with industry compliance standards and processes.

An important objective for designers in fintech is to establish a sense of security for users. This assurance is vital in convincing users that their financial data and transactions are well-protected. Trust plays a critical role in fintech applications because users entrust sensitive information to these platforms. Building trust is essential for instilling confidence and a sense of security in users, leading to increased customer loyalty and satisfaction on a large scale.

In this session, we will cover how to approach designing fintech products with a focus on trust and security. Lessons I have learnt from my experience and finally the importance of incorporating deliberate friction in the design process.